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How Vulcan's Endurance Range Lives Long & Profits You

Picture of Vulcan Endurance Range

Chefs and operators throughout the nation recognize Vulcan for providing top-quality, energy efficient commercial cooking equipment that consistently produces desired results.

8 Unique Ways to Save Time, Money, and Space with Stainless Steel Tables

Stainless Steel Blog Post

What does every restaurant owner desperately need more of? Time, money, and space, of course! Here is a brief list of ways you can increase productivity, save a little more room, and keep more of the money that you work hard to earn.

The Prima Mix: The Huber Experiment in Slow Motion Food

Picture of Water Drop and The Huber Experiment

This video is all about food (a mess of food, but one mess you won't have to clean up!).

Now that’s a Bright Idea: How Manitowoc is Conserving Energy and Putting Money Back in Your Pocket

Manitowoc and Energy Conservation

In today’s blog we’re going to see how Manitowoc Ice as a company is becoming more sustainable, along with looking at their increasing line of energy saving products.

Why the Manitowoc Indigo Series Ice Maker is Taking Over the Kitchen

I-Series By Manitowoc Blog

Manitowoc's I-Series include impressive technological advancements that provide continual updates and the smarts to figure out optimal production levels for daily use. In this blog post, we’ll look at these features in-depth and explore the many options of an Indigo Series Ice Machine.

Manitowoc Q-Series Ice Machines

Q-Series Ice Machine

Manitowoc is a leading competitor for ice makers in the restaurant industry. Year in and year out, Manitowoc produces award-winning, energy-efficient ice machines. The Q-series undercounter fits this description and is one of the most popular series Manitowoc produces. If you’re looking for an undercounter ice machine, you should definitely consider one from Manitowoc, and here’s why:

Ideas for Themed Wedding Cakes for Your Most Special Day by Michelle Lee

Themed Wedding Cakes

Guest blogger Michelle Lee from Miramare Gardens explains, "When planning a wedding, there are a great number of things that are needed to be considered, not only for the ceremony but also for the reception." Wedding cakes are essential in this decision process. Themed wedding cakes in particular are rising in popularity - check out Michelle's post as she explains the various types of themes present today.

The Evolution of Facebook and Google by David Hayden

David Hayden of Hospitality Formula Network

As many of you know, Facebook will be converting all fan pages to the timeline format on March 31, 2012. This will render obsolete many of the marketing tactics that many smart businesses and internet marketing consultants have been using for years. Along with this change comes a new set of guidelines for fan pages that will make many common marketing strategies a violation of Facebook’s terms of service.

Four Wines from Tuscany

Wine

Wine is a delicacy enjoyed by many around the world, and a smart restaurant owner is one who stocks some good wine for their customers to enjoy.

Funny, Foolish, or Effective? A Case Study of Groupons Unsubscribe Message

Picture of Groupon's Unsubscribe Page

Putting aside any feelings you may have about Groupon for a moment, and whether they have helped or harmed the restaurant industry, they know a thing or two about marketing. Which is why their unsubscribe message is an interesting case study for email marketers.

The Prima Mix - Bill Cosby's Breakfast

Illustration of Bill Cosby

Many of us grew up watching Bill Cosby - whether is was for a stand up routine, one of his shows, or even a Jell-O commercial. But does anyone know what the guy eats for breakfast?

The Prima Mix - Appetizers, Food Art, and Dietitians

Appetizers are Yummy!!!

The Prima Mix is a series of regular blog posts that we hope will keep you informed and entertained when it comes to your knowledge of the food and restaurant industry.

Then and Now: Restaurant Commercials

Signs

Commercials show shifting cultural trends that demand a product to be a certain way. Who knows how long our current obsession with farm fresh, artisan food will last? Will we one day enjoy or even demand that all our food be processed?

The Prima Mix - Cast Iron, City Greenhouses, and One Incredible Dessert

Iron Chicken

The Prima Mix is a series of regular blog posts that we hope will keep you informed and entertained when it comes to your knowledge of the food and restaurant industry.

The Prima Mix - Commercials, Eggs, and Biologic Fabrics

Eggs

The Prima Mix is a new series of regular blog posts that we hope will keep you informed and entertained when it comes to your knowledge of the food and restaurant industry. Please join the conversation by letting us know your thoughts and things that you would like to see in the future. We'll do our best to provide you with the most valuable and interesting information out there!

Louisville Restaurant App "Menu & Hours" Has Great Promise

Restaurant Table for a Louisville restaurant

New App By Consuming Louisville Author

If you are a local Louisville restaurant, then there is something coming out of which you must be aware.

A Debate on the Domino's Pizza Self-Loathing Marketing Strategy - Part 2

The Conclusion of the Matter

half of a pizza prima restaurant equipment

This is the second and final part of the Domino's Marketing Debate going on between myself and one of our other employees here at Prima.

A Debate on the Domino's Pizza Self-Loathing Marketing Strategy - Part 1

Domino's: "Our Pizza Stinks". Good Marketing or Bad?

The Old Pizza From Dominos

As you may well be aware, Domino’s Pizza is a company that has made some drastic and gutsy marketing moves in the last couple of years. Now that there has been a little time to observe the effect this has had on the Domino’s overall market, we thought it would be interesting to discuss the possible pros and cons to doing an approach in your restaurant marketing similar to the approach they took.

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